Friday, June 21, 2013

HACKERS EVERYWHERE

Guys today I thought to post some different but much crucial thing in my blog. Here I would like to give you some guidelines to protect from hacking threats and other internet related security threats.  Because now actually we spend half of  our life time with internet so it’s better to have some knowledge on Hacking and other security issues that we have to face within our routine internet life. The content that I shared here, I...

Are Sri Lankan Brands making the Maximum Use of Display Banner Ads ?

Are Sri Lankan Brands making the Maximum Use of Display Banner Ads as a Brand Communications Tool? Simple answer is yes very few Sri Lankan brands are using display banner ads as a brand communication tool. But there is a doubt, are they making the maximum use of display banner ads. I saw most of the FMCG brands marketed within Sri Lanka use this banner advertising ( as an example when the close up toothpaste introduced to the Sri Lankan market...

Sunday, June 16, 2013

YouTube interactive advertising campaigns

Hi everyone after a little break I’m writing this blog post. Here we are allowed to discuss any topic related to the digital marketing. So I chose this topic Because YouTube also a very powerful media to reach the modern target audience. As we all know you tube is the world’s number 1 ranked video search engine. YouTube holds   3rd place in Global traffic rankings according to the Alexa overall web rankings. So you can imagine the...

Tuesday, June 4, 2013

Twitter as a customer service tool

Twitter, Twit ups, Hash tags, Re twits, @ mentions were not much familiar stuff for me until last week. However when I sign up with twitter one year back I had no idea about how twitter beneficial for marketing. I thought twitter is just only a personal social network and it can be only used for personalized things. Twitter is an ideal tool for micro blogging (posting very short updates, comments or thoughts). Now twitter is reachable through mobile...